Those who have been reading the blog for a while know that my skin is very sensitive and therefore I mostly review cosmetics for sensitive skin. Because even organic skin care products can contain potentially skin-irritating ingredients such as essential oils. They are not bad per se – quite the opposite – used correctly, essential oils can initiate many positive processes. But they are somewhat unpredictable. Because our skin condition changes regularly and so do the needs of the skin.
Love it Pure therefore refrains entirely from using skin-irritating ingredients and also any ingredients with allergenic potential. They use anti-inflammatory and regenerating ingredients such as aloe vera, jojoba and argan oil. During development, it was particularly important to the Berlin-based start-up to preserve an intact skin barrier with its products and to create a universally compatible skin care product. By the way, this is unisex and therefore suitable for women’s and men’s skin.
Ultra compatible organic cosmetics without allergenic substances
Starting with two products, Love it Pure covers the basics of daily care.

The Refreshing Face Fluid is my favorite for warm summer days when the skin needs light care with an extra dose of hydration. The base product here is aloe vera – regenerating, cooling, moisturizing and protective at the same time. Avena sativa kernel flour (oat) and oryza sativa bran oil (rice) are also used. Rice bran oil contains UVA and UVB absorbing oryzanol, which protects the skin from UV rays.sed. This makes the fluid an absolute miracle cure in the summer. The oats are rich in fatty acids similar to those of the skin. It improves the protective barrier of the skin and has an antioxidant effect. Dry summer skin will thank you for the Face Fluid.

The Day & Night Face Oil consists of only 5 ingredients. Jojoba, sunflower, and argan oils, as well as squalane and tocopherol (vitamin E). The nourishing effects of argan and jojoba have been known for thousands of years. Argan has an antibacterial and sebum-regulating effect and is therefore ideal for oily skin. Jojoba, on the other hand, is a miracle cure especially for dry, sensitive skin. Squalane is a velvety skin substance and is particularly well absorbed. Vitamin E helps to protect the skin cells . For the summer, using the oil in the evening is enough for me. In winter I use it again in the morning and in the evening.
If you’d like to try Love it Pure‘s new skincare, I have a 10% discount for you until August 15, 2021 with code GREENLUXURY10
*Disclaimer: this article is in cooperation with Love it Pure. I only enter into collaborations with brands that I have personally tested and that match my values.
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